It’s easy to get so caught up in the business of doing business that you forget something awfully important — without you, there is no business. Yes, clients require your services, which is vital to success. But your own company’s brand needs to grow and not just your clients’ brands.

I fell into that challenge recently and with a lot of client work, I’m not complaining. But I should have posted much more often than I have in the last couple months, which I’ll try to remedy going forward with much more frequency. Blogging isn’t just an outlet for me but it’s hopefully a good way to help people out with thoughts on brand strategy. It’s who I am. I’m an admitted brand geek. And I need to be talking about it a lot more with the world. So thanks for bearing with me during my short time away and I’ll try to never be that long between posts again. Looking forward to conversations on how you’re positioning your brand for the economic recovery — hey, did I just stumble into my next post? Looks like I’m getting my momentum back.

Dan

Post to Twitter